Located about 140km northeast of Ouarzazate, the
Valley of Roses is a lush oasis nestled in the foothills of the High Atlas Mountains. The valley stretches for about 30km and is famous for its expansive fields of Damask roses (Rosa damascena), introduced to the region by Arab pilgrims returning from Mecca in the 10th century.
The unique microclimate of the valley, with its cool nights and warm days, creates ideal conditions for rose cultivation. The Dadès River, flowing through the valley, provides essential irrigation for the rose fields and surrounding agriculture.
Rose Cultivation and Industry: The
Valley of Roses produces approximately 3000-4000 tons of rose petals annually. These roses are primarily used to create various products, including:
- Rose water
- Essential oils
- Perfumes
- Cosmetics
- Culinary ingredients
The rose harvest typically occurs from mid-April to mid-May, with local families rising before dawn to hand-pick the delicate blossoms. It takes about 4 tons of rose petals to produce 1 liter of pure rose oil, making it one of the most precious essential oils in the world.
Valley of Roses Festival: The annual
Rose Festival, usually held in early May, is a vibrant celebration of the region's floral heritage. This three-day event attracts visitors from all over Morocco and beyond. Festival highlights include:
- Rose Queen Pageant: Young women compete for the title of 'Miss Roses.'
- Berber Music and Dance: Traditional Berber music performances showcasing local culture.
- Rose Parade: Colorful floats adorned with thousands of roses.
- Craft Fair: Exhibition and sale of local handicrafts and rose products.
- Agricultural Exhibitions: Showcasing the region's farming techniques and produce.
The festival not only celebrates the rose harvest but also serves as an important economic event for the local community, promoting tourism and trade in the region.
Itinerary Details:
Your journey begins with a scenic drive from Ouarzazate to El Kelaa Des Mgouna. Along the way, you'll stop at rose distillation factories to learn about the process of creating rose water and other products. In the
Valley of Roses, you'll be surrounded by miles of pink Damask roses. During spring, you can purchase fragrant rose garlands from local Berber children.
Explore the charming streets of El Kelaa Des Mgouna, browsing shops and the local souk. The fresh mountain air, tinged with the scent of roses, makes this an ideal location for walks and short hikes.
Your driver will take you through the Hdida Valley to the plateau of Imi-n-Louh, stopping to meet friendly locals, including nomads who winter in nearby caves.
Lunch options include dining on a terrace at Kasbah Itran, overlooking ancient Jewish kasbahs, or at an outdoor café in the Berber village of Bou Thaghrar, set within
Mount Mgoun. After lunch, explore nearby ruined kasbahs and learn about the region's rich history. A breathtaking mountain tour by piste allows you to visit local villages and rose pastures.
Your tour includes a visit to the historic fortress city of Tiliit, once a thriving Jewish community ruled by the Perez family from the late 15th century until 1672.
As you return to Ouarzazate, reflect on the Valley of Roses' fascinating history and its enduring legacy as a center of rose cultivation in Morocco.